Digital Price Labelling for Pharmacies
More time for customer assistance – Real-time prices right on the shelf
Digitise the price labelling in your open-shelf and self-service areas. troniTAG links your product and price data to electronic price labels – including software, integration, wireless technology and suitable mounting solutions.
Digitise the price labelling in your open-shelf and self-service areas. troniTAG links your product and price data to electronic price labels – including software, integration, wireless technology and suitable mounting solutions.
Digital Price Labelling for Pharmacies
More time for customer assistance – Real-time prices right on the shelf
Digitise the price labelling in your open-shelf and self-service areas. troniTAG links your product and price data to electronic price labels – including software, integration, wireless technology and suitable mounting solutions.
Arrange a free initial consultation
Digitise the price labelling in your open-shelf and self-service areas. troniTAG links your product and price data to electronic price labels – including software, integration, wireless technology and suitable mounting solutions.
Arrange a free initial consultation
Advantages of Electronic Shelf Labels for Pharmacies
Real-time prices on shelving
Centralised management of multiple branches
Prominently highlight special offers
Integration with your stock management system possible
Consistent brand image
More time to provide customer consultation
Possible Uses for Electronic Price Labels in Your Pharmacy
Self-service Displays
For cosmetics, dietary supplements, personal care products, seasonal items and promotional items: clear price and product information, a consistent presentation and quick updates when the product range changes.Suitable for Pharmacies of All Sizes
Whether it’s an independent pharmacy, a network of branches or a pharmacy chain: troniTAG offers the right solution for pharmacies of all sizes. Prices, promotions and product information can be managed efficiently and centrally.Promotional Areas and Displays
Suitable for use in monthly promotions, manufacturer campaigns, special offers, seasonal themes and new product launches.Shop Windows and Information Displays
Information on key service or advisory areas, QR codes linking to further information, and notice boards for the emergency pharmacy service.The Perfect Display Sizes for Your Pharmacy
Compact Labels for the Shelf
Small formats are suitable for traditional shelf space in open and over-the-counter display sections.
C15ZV
C21ZV
C18ZB
C21ZB
Polaris Pro 160
Polaris Pro 260
Larger Displays for Promotions
Larger formats offer more space for: promotional prices, additional product information, QR codes, brand and themed promotions
C29ZV
C42ZV
C29ZB
C43ZB
Polaris Pro 310
Polaris Pro 420
Large-format Displays for Shop Windows and Information Areas
For promotional displays, notices, advice services or supplementary digital signage.
Polaris Pro 970
C116ZV
Lumina Slim 13.30
How Digital Price Labelling Works in Everyday Pharmacy Practice
Use of troniTAG at the Stadt-Apotheke Lauingen
The Stadt-Apotheke Lauingen uses around 300 electronic price tags in its over-the-counter section. The price tags are managed via a local software solution and updated with the latest price data. The electronic price tags are mounted on rails.
"Good luck and keep up the good work. Your advice is excellent!" Sabrina Fink, Stadt-Apotheke Lauingen
What Kind of Mounting Solution Does Your Pharmacy Need?
Not every pharmacy is laid out in the same way. That is why we tailor displays and fixings individually to your over-the-counter and self-service sections, as well as to existing promotional and display areas.
Tried-and-tested standard solutions are already available for typical installation scenarios:
- Scanner rails for wooden and glass shelves
- Adhesive rails for surfaces without mounting points
- Fittings for slatted and perforated wall systems
- Individual holders, clip-on solutions, display stands
- Browsing tables, promotional baskets and freestanding display systems (Draco or similar) can be fitted with electronic price labels
Not sure which mounting option suits your shop fittings? Using photos, measurements, material thicknesses or samples, we’ll work with you to determine which solution fits securely, is clearly legible and blends harmoniously into your pharmacy’s interior design.
How to Implement Digital Price Labelling in Your Pharmacy
1. Assess requirements
We will assess your requirements regarding shelf types, desired display sizes, data source, software and number of items.
2. Put together a solution
We will provide you with a tailored recommendation for displays, mounting solutions, the gateway and software operation.
3. Receive a free sample pack
You will receive a sample pack containing the appropriate displays and mounting solutions to test in your pharmacy. This allows you to assess the look and feel.
4. Set up the system
We will set up the system for you for the first time and explain how to use the ESL software for data transfer, layout design, installation and connecting the displays.
5. Service & consultation
Even after the system has been implemented, we’re always available to provide personalised advice and support should you have any questions or concerns.
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FAQ - Frequently Asked Questions About Electronic Price Labels in Pharmacies
Electronic price labels, also known as Electronic Shelf Labels (ESLs), replace traditional paper labels on the shelves. Prices, product information and other content are managed via central ESL software and transmitted wirelessly to the electronic labels via an access point.
Depending on the system used, the required data can, for example, be retrieved from the stock management system, linked via an interface, imported via a file or maintained manually.
This allows price changes and other information to be updated centrally and within a short time. Communication between the system, the access point and the labels takes place via an encrypted wireless connection. This eliminates the need for the manual replacement of paper labels and significantly reduces the workload for pharmacy staff when it comes to ongoing price maintenance.
Depending on the system used, the required data can, for example, be retrieved from the stock management system, linked via an interface, imported via a file or maintained manually.
This allows price changes and other information to be updated centrally and within a short time. Communication between the system, the access point and the labels takes place via an encrypted wireless connection. This eliminates the need for the manual replacement of paper labels and significantly reduces the workload for pharmacy staff when it comes to ongoing price maintenance.
Yes. In principle, our ESL systems can be integrated with existing stock management, till and ERP systems.
Depending on the pharmacy software used, various options are available. These include, for example, an existing interface provided by the inventory management supplier, a project-specific interface solution or integration via a RESTful API. For smaller applications, data can alternatively be imported manually or via file imports.
The most suitable option depends on the pharmacy software in use, the desired level of automation and the existing IT infrastructure.
Depending on the pharmacy software used, various options are available. These include, for example, an existing interface provided by the inventory management supplier, a project-specific interface solution or integration via a RESTful API. For smaller applications, data can alternatively be imported manually or via file imports.
The most suitable option depends on the pharmacy software in use, the desired level of automation and the existing IT infrastructure.
Yes. Electronic price labels can be used in various areas of a pharmacy, for example on shelves, glass shelves, bulk dispensers, displays or in the shop window.
This makes them suitable for digital price labelling in both the self-service and display sections. The most suitable label size and mounting depend on the specific layout, the available space and the information to be displayed.
This makes them suitable for digital price labelling in both the self-service and display sections. The most suitable label size and mounting depend on the specific layout, the available space and the information to be displayed.
For pharmacies, both compact ESLs for standard price labelling and larger display formats are available. The range includes, for example, models from the ZV/ZB Series and the Hanshow Polaris Series.
Depending on the display size and template, product information, standard prices, promotional details, QR codes or other content can be displayed alongside the price.
The appropriate display size depends primarily on the available space, the desired readability and the amount of information to be displayed. As part of a brief needs analysis, we would be happy to assist you in selecting the right solution for your pharmacy.
Depending on the display size and template, product information, standard prices, promotional details, QR codes or other content can be displayed alongside the price.
The appropriate display size depends primarily on the available space, the desired readability and the amount of information to be displayed. As part of a brief needs analysis, we would be happy to assist you in selecting the right solution for your pharmacy.
A range of fixing solutions is available for the various types of shelving found in pharmacies. These include, amongst other things, rails, individual brackets and adaptors for different shelving and glass-shelf systems.
With glass shelves in particular, the thickness of the glass, the design of the shelf edge and the desired position of the label are key factors. The aim is to achieve a secure and as discreet as possible mounting, where price and product information remain clearly visible and the product display is affected as little as possible.
As pharmacies use a wide variety of shelving systems, we check the suitability of the mounting solution where necessary, using photographs or measurements of the existing shelving system.
With glass shelves in particular, the thickness of the glass, the design of the shelf edge and the desired position of the label are key factors. The aim is to achieve a secure and as discreet as possible mounting, where price and product information remain clearly visible and the product display is affected as little as possible.
As pharmacies use a wide variety of shelving systems, we check the suitability of the mounting solution where necessary, using photographs or measurements of the existing shelving system.
Yes. For selected ESL systems, we also offer on-premises solutions with no ongoing software licence costs. With the ZV/ZB Series, for example, the ESL software can be run within your own IT infrastructure. Alternatively, depending on the system and project requirements, cloud-based solutions are also available.
Which option is most suitable depends, amongst other things, on the existing IT infrastructure, the number of sites and the requirements for centralised management.
Which option is most suitable depends, amongst other things, on the existing IT infrastructure, the number of sites and the requirements for centralised management.
Yes. Multiple pharmacies or branches can also be managed centrally within an ESL system. This allows prices, product information and templates to be managed across all locations. Changes can be prepared centrally and then applied selectively to individual or multiple locations.
This is particularly useful for pharmacies with multiple branches or pharmacy chains, as it allows price management to be standardised and significantly reduces the administrative burden.
This is particularly useful for pharmacies with multiple branches or pharmacy chains, as it allows price management to be standardised and significantly reduces the administrative burden.
The time taken to set up depends on the size of the project, the number of labels, the existing IT infrastructure, the desired mounting and the integration with the pharmacy software.
Following a needs analysis and system audit, the technical installation for simple projects can often be completed within a few days, usually in just a few hours. For larger installations or custom interfaces, the process is planned jointly and prepared accordingly. On request, we can provide support ranging from selecting the appropriate labels, through software and mounting solutions, to the installation and commissioning of the system.
Following a needs analysis and system audit, the technical installation for simple projects can often be completed within a few days, usually in just a few hours. For larger installations or custom interfaces, the process is planned jointly and prepared accordingly. On request, we can provide support ranging from selecting the appropriate labels, through software and mounting solutions, to the installation and commissioning of the system.
Promotional prices, special offers and further information can be updated centrally via the ESL software. Depending on the system, price changes can also be scheduled in advance so that new content appears automatically on the labels at the desired time. Customised templates can be used, for example, to highlight promotional prices, crossed-out prices, product information or QR codes. Depending on the label used, several display colours and a controllable RGB LED are available for additional visual identification. The ZV/ZB Series, for example, supports multi-colour e-paper display and a controllable LED.
The most recently successfully transmitted content remains on the e-paper display and continues to be shown. A brief interruption to the network or wireless connection will therefore not cause the current price display to disappear. New or updated information can be transmitted again as soon as the connection to the ESL system is re-established.
Battery life depends on the label used, the number of updates, environmental conditions and the use of additional functions.
With the ZV and ZB Series, battery life of up to five years is possible, depending on the model. With the Hanshow Polaris Pro series, battery life of up to ten years can be achieved, depending on the model and usage. Actual battery life may be affected in particular by frequent updates, intensive use of the LED or varying environmental conditions.
With the ZV and ZB Series, battery life of up to five years is possible, depending on the model. With the Hanshow Polaris Pro series, battery life of up to ten years can be achieved, depending on the model and usage. Actual battery life may be affected in particular by frequent updates, intensive use of the LED or varying environmental conditions.
Yes. Electronic price labels can, in principle, be used for legally compliant price display in pharmacies. The crucial factor here is not the electronic label itself, but that the required price and product information is displayed correctly.
Price information must, amongst other things, be clearly associated with the relevant product and be easily recognisable and legible. Depending on the product, additional information regarding the base price may, for example, be required. Furthermore, specific medicinal products are subject to special statutory pricing regulations. Individually configurable templates enable the required information to be displayed accordingly on the electronic labels. The specific labelling should always comply with the statutory requirements applicable to the pharmacy in question and its product range.
Price information must, amongst other things, be clearly associated with the relevant product and be easily recognisable and legible. Depending on the product, additional information regarding the base price may, for example, be required. Furthermore, specific medicinal products are subject to special statutory pricing regulations. Individually configurable templates enable the required information to be displayed accordingly on the electronic labels. The specific labelling should always comply with the statutory requirements applicable to the pharmacy in question and its product range.