Electronic Price Labels
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Electronic Shelf Labels (ESL) work in a simple and effective way. All you need for an electronic price labelling system is:
How Electronic Price Labels Work
The troniTAG Price Tags in Use
Label FunctionsOur electronic shelf labels are based on e-paper technology. Fonts, numbers and logos are displayed in an energy-saving way and are legible in any kind of light. The batteries of the labels last approximately 5 years.
Integrated labels are directly supplied with power via shelf rails and do not require battery replacement. The technology works perfectly in an ambient temperature of 0 - 45° Celsius, so that even use in refrigerated displays is possible. Specially adapted price labels are available for the frozen food sector.
Sealed price labels are used for fresh goods and in outdoor areas, on the one hand to comply with hygiene regulations and on the other to protect the price label from damage.
Benefits of Electronic Price Labels
Product and Price AccuracyWith the help of wireless data transfer, you can bring product data and prices up to date in no time at all. The creation and exchange of paper price labels is no longer necessary.
Secure Data TransmissionThe encrypted 2.4 GHz wireless connection ensures secure data transmission between gateway and label. This protects your wireless network from access by third parties.
Immediate and Scheduled UpdatesPrice changes, discount promotions and special prices can be displayed on the labels within a very short time. In addition, time-controlled price changes are possible, for instance during the weekend or at special times.
Central Price Control and MonitoringPrices and additional information on your products are centrally monitored and controlled with the help of ESL technology. This allows you to keep track of your prices at all times.
Stock Monitoring and Inventory ModeThe high-resolution displays can show scannable barcodes and support inventory control.
Future-proof solutionWith the troniTAG ESL you are ready for the future. Network your online shop with the checkout and the price tags on the shelf. The optional NFC technology allows customers to call up additional information about the product on the label with their NFC-enabled smartphone.
Extensive Mounting SolutionstroniTAG ESLs can be mounted almost anywhere and can be used for any product. We offer an extensive range of adapters, stands and rails and manufacture individual fixtures.
High energy efficiencyThe labels are equipped with e-paper technology. This reduces power consumption to a minimum and increases energy efficiency.
Enhancing the Shopping Experience
Guided ShoppingShopping has never been so easy. Shopping lists can be transferred to the smartphone. With the help of troniTAG's ESL system, the customer is guided through the store based on the list.
Looking for Deals?The troniTAG ESL system makes it possible to direct the customer's attention to the offers that are most relevant to them. By means of WLAN and wireless ultra-broadband, the position of the customer in the store can be precisely determined. If the customer is in the vicinity of the product he needs, he can be directly informed of special offers.
Extensive Range of InformationWith the help of NFC technology (Near Field Communication) and the smartphone, additional information about the product can be called up. To do this, the smartphone is held up to the electronic shelf label of the respective product. Additional information, such as ingredients or allergens, is displayed directly on the smartphone.
Efficient Use of PersonnelEmployees can now be guided to products and shelves in a targeted and navigation-supported manner, for instance for restocking, replenishing or removing products. This way, you always have an overview of the work that needs to be done and can control it optimally.
Goods with Expiration Dates?
Use immediate price updates to offer goods with a short shelf life at a special price! In this way you can boost sales of certain products, especially shortly before closing time.troniTAG offers you future-oriented ESL systems which can be extended with additional functions and integrated into existing systems. In addition to the advantages of ESL over paper labels, we focus on extended solutions. Increase your customer's shopping experience while you increase your productivity.